Interactive 360° VR Car interiors for Fiat Group at Motor Show of Bologna 2011

July 20th, 2012

These are interactive kiosk applications we made for Alfa Romeo, Fiat and Lancia booths at the last Motor Show of Bologna 2011. People could navigate 360 degrees interiors of Alfa Romeo Giulietta, Fiat 500 and Lanica New Ypsilon having an immersive experience with 3d Virtual Reality Glasses (Vuzix). The head tracking system was used to navigate and rotate the view point inside the 360° photo. Holding for a few instants the view point on specific hotspots, these were highlighted so that users knew they could access to specific closeups by clicking on them. In the video below the kiosk of Alfa Romeo.

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