How to build your custom AR application, in less then 30 minutes

July 6th, 2009

I am very happy to see that everyday the LinceoVR users community grows. LinceoVR is the first tool in the market for realtime design review that embeds Augmented Reality features (ie. instant camera matching), helping any user to visualize virtual product faster and cheaper then ever.

30 minutes to create your own AR application. From scratch.

You start with 3D-modelling with 3Ds Max, then create the model textures with Photoshop. Inside LinceoVR you can then apply bump-mapped custom materials to the model and render it in realtime or export is as a high-resolution movie or image.

The cool thing is that you can also create geometry and material variants for fast product prototyping, and compare the different created layouts in your surrounding real-world environment using Augmented Reality.

But the best thing has yet to come. You can continue the process creating a custom HTML+CSS+JS application with our Eligo SDK to create your very own augmented reality application.

The video below has been made by our partner Hanoul Neotech, and it shows how easy it is to create a custom augmented reality application, following all the above mentioned steps.

That is cool! I’d like to try it!

Really? Welcome on board then. LinceoVR is our professional virtual+augmented reality software, free to use for students for not commercial purposes. Go to our download page, signup and ask for a free student license!

If you’re not a student, a fully funcional 25-savings trial version of LinceoVR is however available to anyone with no time limitation. Go to our Download Center and install it now!

LinceoVR & Vuzix iWear AV920 + CamAR

June 15th, 2009

2 weeks ago we received a sample product from Vuzix, an iWear920 googles and CamAR module, we begun the integration in LinceoVR and in Eligo sdk.

LinceoVR and Eligo now support iWear in mono and in stereoscopy, we are working on the tracking capabilities for new excinting user experience.

Augmented reality is ready yet, Vuzix product opens new frontier in AR market, stay tuned for more news.

First live test for real immersive AR

Below a video made using Vizux product, the screen resolution was 1024×768, the CamAR video resolution was 800×600. The 3D model comes from Autodesk Alias Studiotool, all is in 3D, exterior and interior. Low frame rate is due to the notebook we used, but anything is in realtime, HDRI rendering, ambient occlusion shadows, geometry and material variants available with one click.

HairArt announced hair markerless try-on based on Eligo

June 11th, 2009

Seac02 Asian distributor Hanoul Neotech has released his new product based on Eligo and his object tracking features

An usefull AR solution, ready to go!

HairArt is 3D Hairstyle Simulation System using seac02 Eligo AR tech. User can experience cyber wigs and choice a preferring hair style. User can move his head freely with cyber wigs. Over 300 different hair stile have been defined, the application will be installed in common point of sales, and can run on standard PC, it uses a common webcam to perform realtime tracking. See below the interface and a runtime video.


Eligo and the “e²-commerce”

June 2nd, 2009

Some days ago I was reading a post on Games Alfresco — a blog that i personally recommend to you — talking about the use of augmented reality to show furniture at home for IKEA (just a proof of concept).

This is not a new market for Seac02, at all. Two years ago, we started to call this kind of applications e²-commerce.

What makes an AR solution successful?

From my personal experience, a business-to-business customer — just like IKEA — is willing to accept innovations in their selling process if all of these 3 important conditions are respected:

  1. The solution has to be easy to use, no setup, and available with any kind of hardware;
  2. The tracking has to be robust with any lighting condition and with any video input device;
  3. Last but not least: the visual appereance of the virtual product has to match perfectly the real object.

If any of this conditions is not respected, than the solution cannot be used to sell, but just to market the brand (which is, by the way, the most common usage of AR lately).

I have seen few AR based solution in the market with a misurable value proposition and a tangible ROI for the customer. Below a video about what we are working on with Eligo.

Eligo, the Real Virtual Product Experience

June 2nd, 2009

Hi there, my name is Andrea Carignano, co-founder and CEO of Seac02. Starting from today, me and my colleagues will try to cover in this blog topics like Augmented Reality and Virtual Reality, but also share thoughts about market trends, marketing, new thechnologies and technology applied to the visual arts.

Today I’d like to introduce you Eligo, our latest product. Eligo is an authoring tool to create vertical applications based on Augmented Reality and/or Virtual reality technologies. Eligo has been thought and developed from the scratch to be easily used by media creators and media agencies, even with very limited VR and AR skills.

What is Eligo?

Eligo is the first solution on the market mixing the best in class realtime rendering engine for hyper-realistic visualization and the best in class tracking technologies: tag tracking, object tracking, texture tracking (more to come), and a complete support to interaction devices: touch screens, multitouch screens, 3D mices, joysticks stereo and auto stereo devices, VR googles, inertial tracking devices and many others.

The user interface of the application can be made using any of the most popular web developing technologies, including Flash, HTML/JS, AJAX, Silverlight and C#.

What can you do with Eligo?

To make thing more clear, let me show you an Eligo application we built and delivered last month to Rivolta, an italian company. Rivolta produces and sells “taylor made shoes”: when a customer enters the shop, the store clerk performs a 3D scanning of the buyer’s feet to get the perfect shape of the feet for the production of the shoes. Then, using the Eligo-powered front-end, the buyer itself is able to costumize all of the shoes parameters from a virtual configurator, and when the process is completed, he can try-on its costumized pair of shoes in realtime, in a mirror-like experience.

Next week we’ll publish all the technical informations about the project. In the meantime, here’s a short demo video we prepared.

Augmented World Expo

4-5 June

Santa Clara (CA)

Booth 75


Mobile Augmented Reality Platform.
Coming soon!

Seac02 Blog

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